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Histor 'One cabinet, 101 Characters'
A 2013 Lemz campaign for PPG Brand Histor. With Histor Perfect Finish Lacquer you give character to wooden furniture. That’s why we asked topdesigner Piet Hein Eek to produce a new cabinet, exclusively for Histor. And now we are giving away 101 of these cabinets. Handcrafted and put together with care. 101 unpolished cabinets to add character to. Do you want to win one of these cabinets? Tell us which character you would want to add to it Think: ”Blossom, love, romance” And maybe we will bring it to life on the 9th of November, in the studio of Piet Hein Eek in Eindhoven. The handpainted cabinet is yours. Send in your idea at Histor.nl/101karakters
2013
Advertising, Branding
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ANWB - Road support: in case of doubt
The new 2013 campaign of Lemz for ANWB Road Support. A service known for helping you whenever your car breaks down. But they also give you free advice in case of doubt. So if your car smells weird, makes a strange noise or shows an unfamiliar light, just give them a call.
2013
Advertising, Branding
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IKEA - Think in solutions
IKEA Brand Campaign - The Netherlands - 2013
2013
Advertising, Branding
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Staatsloterij - Money can buy you happiness
For all we know you can’t buy happiness. But what if we spend it differently? The answer to that question is the idea for our the State Lottery brand campaign (Dutch).
2013
Advertising, Branding
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VEILIGHEID.NL - The Label Lottery
In het geheim hebben we de afgelopen weken etiketten vervangen van huishoudchemicaliën zoals bleek, gootsteenontstopper enz. Dit deden we in heel Nederland. We wilden aantonen dat etiketten van deze gevaarlijke stoffen niet gelezen worden. En dat is helaas gelukt. Niemand las het etiket en miste daardoor de door ons toegevoegde regel waarop staat dat je 1000 euro gewonnen hebt. Met de Etiketten Loterij roepen we heel Nederland op om alsnog in hetgootsteenkastje te duiken, de etiketten goed te lezen en natuurlijk de winnende regel te vinden. Mocht je geen winnend etiket hebben gevonden, dan heb je in ieder geval minder kans op een ongeluk.
2012
Advertising
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IKSTART powered by IKEA business
For IKEA Business we developed an idea that helps starting businesses to become smarter in 100 days. sharing the knowledge IKEA is build on together with the experiences of successful entrepreneurs.
2012
Copywriting, Creative Direction, Web Design
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ANWB - You see us everywhere
If you pay attention, it may seem like the ANWB Road Service is everywhere you look. And that's not a surprise. With 900 Road Service guards constantly driving around, you're could literally see them at every turn, solving problems on the spot and going the extra mile when duty calls.
2012
Advertising, Creative Direction, Film
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KLM - Live Reply the Spirit of Social Media
We developed a concept to promote the fact that KLM personally responds to all...
2011
Marketing, Video Blogging
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IKEA - Better Everyday Life at Home
IKEA wants a better everyday life at home for everyone. A home, where our products...
2011
Cinematography, Directing, Music
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C&V - Task Force Investiga-tion Firework Bomb-Makers
Een zeer actieve dienst die de pakperceptie verhoogt, maar de bommenmakers vooral hun...
2012 Advertising -
Médecins Sans Frontières - Donate Your Profile
To show you are someone who cares about emergency help you can donate your...
2011
Advertising, Branding, Creative Direction
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C&V - Children See Things Differently
Make parents aware of the fact that their children see things differently. We created...
2011
Copywriting, Design, Digital Imaging
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Yarden - Remembrance minute
On December the 30th, all major and regional television networks in the Netherlands turned silent for one minute for ‘De Herinneringsminuut’. ‘De Herinneringsminuut’ was created to introduce a shared moment to remember beloved relatives and friends who passed away this year. 3.1 million people saw the moment on television and 2.1 million people actively participated. The initiative was evaluated with an average score of an 8.0. The initiative was initiated by Yarden, a funeral care company. The idea is developed in close cooperation with Endemol.
2011
Marketing, Web Design, Advertising
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ikgebruik.nl - How Social are Social Media for Monica
An experiment for ikgebruik.nl to see whether addicts can kick the habit with the support...
2011
Directing, Marketing, Philanthropy